Implementing Your Plan with Precision & Purpose

Getting results:  your brand to represent the heart and soul of your business

8 Steps to Successfully Implement the Plan

  • Build from the top down
  • Communicate clearly and frequently
  • Learn the plan & stick to the scope
  • Gather go-getters and goal achievers
  • Know the lead times and deadlines
  • Set appropriate expectations
  • Use cost effective measures
  • Strive for excellence

After the Essential Branding Strategy: After the work of research, touch-point analysis, positioning, brand architecture etc. - it is time for the task of bringing your brand to life.

The branding cycle for small business success

Branding influences virtually every activity in the enterprise with each point of customer contact.

If You Are Ready for Success...

Click the link and let's our team put together a personalized winning proposal. Allow us to serve you with excellence.

Share the excitement about your new brand launch! Let the world know their is an agency right here dedicated to helping them design a brand to attract more ideal clients! Click the share social media buttons below!

Implementing brand strategy

Careful planning and execution will maximize success and ensure long-term brand sustainability.

Our team will partner with you or members of your team where applicable, to successfully implement your Brand Strategy. Together we will decide how much of the work will be done in-house and how much of the implementation will be handled on our end.

The goal is to ensure you have a effective roll-out of your brand launch, including each of your touch-points have been planned for. Our team of graphic designers and marketing specialists will make sure all of your needs are met in a timely and efficient manner. Our goal is serve you with excellence and we intend to fulfill that promise...until you are satisfied. Your business success IS our business.

One-on-One Coaching to Implement Your New Brand Plan

Budget and time allowance depends on size of plan. Average monthly implementation investment:


per month with a minimum 3-month committment

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Fees may vary, they are based on your particular branding needs. Click the link above and let’s connect to see how we may best serve your branding needs. We will create a personalized strategy plan of action designed specifically to help you meet your business goals. Together we will craft a package that’s just right for you.

At Andrea Callahan International, we are transparent with our fees because we support you in every way possible. We want you to know, plan and expect the amount of your investment to work with us. It is equally as important that you come to know, plan and expect the highest level of personalized service you will receive from us.

Let us help capture your dream on paper. Our custom-tailored Brand Strategy Plan & Marketing Communications Program

Get Started NowSignup Now & Let's Get Started Crafting Your Winning Plan

August 12, 2022

As a Business Professional...

It would be irresponsible for me to cite an exact fee for your project. You are unique and your business is equally very special. For this reason, I offer you today a starting fee that typical business owners may expect to invest in their branding & marketing communications plan. This will give you some idea about the level of commitment necessary to move forward. Please find my guarantee of satisfaction is real. If you are not completely satified, I will refund your investment...Guranteed. I am confident you will find my firm serves you with excellence. You can rest assured you are working with a team of professionals dedicated to your success. Your business success is my business success. Literally.

In awareness, passion, joy, purpose & better business,

Andrea Callahan Brand Strategy Plan & Marketing Communications Programs

Click the Get Started Now button and get started on those 20 mission-critical, brand-defining & purpose-driven questions. Complete & submit the form and we will contact you right away!

How Much Does It Cost?

Callahan Coaching & Consulting fees are based on our overall contribution to the value you derive from the project, providing a dramatic ROI for you and equitable compensation for us.

CCC engagement will be highly customized to your needs. Most of our clients pay a monthly retainer based on an agreed to scope of work that is defined from our complimentary discovery session.

The Work We Do For You Is Custom-Tailored for Your Business Growth & Development.

How Do You Measure Your ROI? What's the Real Benefit of Choosing to Work With Us?

  • A process that yields results
  • 3rd party unbiased, experienced perspective
  • Industry knowledge & insight
  • A plan for measurable, substainable growth
  • A leader who can bring talented players to your table
  • Brand loyalty & repeat buyers
  • Practical problem-solving
  • Ongoing & unlimited support
  • Business professionals with high standards & integrity
  • Tangible measurement from where you were to where you are now
  • Increased brand awareness & revenue
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If You Are Not Totally Jazzed With Your Results...

I will personally refund your investment. Your satisfaction is my #1 priority. When you invest in your business, I invest in your business success. My agency is designed to meet the needs of every guest we serve. Yes, when you are my are my guest; my staff and I treat you accordingly.

Cheers & success,


Why The Implementing Your Plan Is So Critically Important...

Buy In From The Top Down

Visible support from the executive suite is a critical element for success. However, a CEO prioritizing the initiative has to be complemented by the engagement of key management across the organization. Involving the right people and instilling a feeling of collective ownership in the process.

Communicate Clearly & Frequently

Define the reason for change in simple, compelling language, and emphasize its strong relationship to the core business strategy. This is a part of a long-term business plan to ensure the success of the organization. Everyone should keep everyone in the loop: an internal communications plan educates, engages and enhances support for the brand when it’s launched externally.

Present the Plan & Stick to the Scope

You will receive a draft a roll-out strategy and a high-level timeline to share with decision makers for their input. Then you define the project scope and objectives in detailed terms – milestones, budgets, responsibilities – and manage tightly to that structure.

Gather Go-Getters & Goal-Achievers

Build an implementation team by sourcing the right people with the knowledge, the perspective and dedicated time to accomplish tasks. It is also critical to make sure your team is  fully backed and empowered by executive management.

Corporate Identity

More than a logo and some fancy logotype. Your graphic identity is essential to your visual branding. Your company's graphics are central ingredients for brand building and increased brand equity. The message delivered by your brand collateral must be consistent, appealing and represent the essence and culture of your business.

Marketing Communications

Implementing the elements of your branding and marketing strategies throughout each of your business' touch-points. Every point of contact your customer may have with your business must exemplify who you are; what you stand for; what you promise to deliver; and why they should choose you.

Internet Marketing

An important arena to display your marketing communications is on the World Wide Web. That presence must be thoughtfully planned with purpose and results driven.  The conversations you have with prospects, current and past clients on your website, email marketing or social media for examples, must coincide and collaborate your brand image, message and promise.

Digital Marketing

Your messaging is critical to your business success. The success of your public relations is dependent upon your Advertisement choices whether on TV or radio. Everything from your Billboard Ads to your press releases must all convey the same message - the spirit of your business - it's essence, culture and assets.

Are You Ready to Craft a Winning Brand & Catapult Your Business Success?

Give Callahan Coaching and Consulting a call. Let us help you.Andrea Callahan International is a Charlotte-based integrated marketing and communications agency specializing in brand, marketing and PR. You will see the results when you design a brand to attract your ideal clients and craft marketing strategies to convert more clients.

Maximize your business success by discovering your true brand essence. Stop wasting valuable time and money with unscheduled, unplanned and unreliable marketing techniques. Speak directly to the prospects who are going to be most excited to hear from you.

You started your business with passion and a purpose, let us show you how to convey that message to the world.

Make the investment today and get your personalized brand audit.

You will be assigned a project manager who is personally responsible for keeping your brand launch on schedule. They will be your central point person to contact if you have any questions, concerns or changes in your brand strategy. You will have the power to approve all final edits of marketing materials, including website design, print collateral and any brand materials.

Because we work in transparency, you will also have access to your Brand Strategy Project Excel updates. Every task in documented in the excel spreadsheet and you will have access to it 24 hours per day. If you have any questions at anytime, you just contact your dedicated manager and we will be there to answer any questions or concerns. We go the extra mile for you because your business success IS our business.

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Not Sure Where to Start?

You Want to Make a Move, But Not Sure Which Direction is Best for You?

Is Your Brand a Valuable Asset In Your Business?...

Strong brands are more profitable and increase company value. 

Answers theses questions too... how do you uniquely position a product or your company to make it the most dynamic, compelling and appealing to your prospective customers?  The answer must precede all other marketing including your corporate identity. Everything in your business should flow from your brand strategy.

Your life is full and your days are don't have the time or the wherewithal to learn it all yourself. Believe me, I understand. You are the reason, I do this work. In my heart, I believe entrepreneurs are special people. You are courageous, you are a dreamer and you are smart enough to know when you should get help. Well, here it me today and schedule a Power Conference to get you started. For clarity, this Power Conference if for the dedicated elite few who are ready to go ALL IN tobuild a thriving business doing what they love, from the inside out and from the ground up. If this is you, click the Yes, I'm Ready button and let's get started.

So, here is the moment of decision: Is your brand effectively working for you?

Exemplify Your Passion with a Custom-Tailored Brand Strategy Plan

Crafting an Exceptional Experience for Your Clients in order to Gain Their Awareness & Loyalty
Let's talk. Schedule your Power Conference with me today.

Schedule your Power Conference with me today and let's see talk about what you need in your business.

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Andrea Callahan's It's Your Brand Course

It's Your Brand ~ The Course

Registration Now Open!

You are your brand and your brand is you. Your brand is the vehicle that propels your service into your client's lives and into their hearts. A great brand is more than attractive graphics and some witty type. Your brand must reflect the heart and soul of your products, as well as offer a promise of excellence that you can live up to. When you complete this course you will have a robust, compelling and appealing brand that uniquely positions you to attract the client's that are most likely to be excited about buying from you. Course goal: Teach you how to craft a brand strategy that attracts your ideal customer.

Click to register, save your seat with the super-successful.

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