There are many mistakes that new brands make when they are first starting out. There are obvious errors like, failing to lock down intellectual property, wearing all the hats, micromanaging for too long, or failing to understand the importance of cash flow vs. just making a profit.
What does your brand stand for...and what does it stand up for When you started your business, I imagine it was probably a challenging, yet exhilarating experience. I bet it wasn't easy.
Getting to the best campaign A/B testing is a method in marketing research where variables in a control scenario are changed so the alternate strategy is tested. Testing different variables help