What Is a Brand to an Industry Influencer
The brand. The personality.
When asked most people would describe a brand as a company's logo, tagline and maybe the icon like the Nike swoosh. The brand is really so much
Category
Marketing
The Marketing Strategy: Transforming Purposeful Relationships
Why Industry Influencers Serve their Ideal Buyers with ExcellenceThe Marketing Strategy is your direction for pulling your Ideal Buyer out of the jungle. It's the game plan for getting the
Your Brand Image Is What Your Customers Say It Is
Mirror Check: How Do Your Customers See and Feel About Your Brand?
Action Guide
Your brand image is how you cut through the noise. Here's the thing 💡 your brand image, just
What Are UTM Codes? What Industry Influencers Need to Know
The Endless ways to track utm codes to increase revenue
Which social network is directing the most traffic to your website, right now? It's ok if you don't know the answer
What is Social Media Advertising? What Industry Influencers Need to Know
Real-time ROI with SOcial adsSocial media advertising promotes your posts on social platforms. This form of advertising is popular because it usually gives brands immediate ROI. The immediate return on
What is Paid Search Advertising? What Industry Influencers Need to Know
Search term. Paid search. Organic results.
Paid search advertising can be an effective tool for small businesses, if done right. It could place your brand in front of the people who
What is Advertising? What Industry Influencers Need to Know
Getting your Offer Seen & HeardAdvertising is the practice of spotlighting your product, service or brand through paid broadcasting - either in print or digital.All advertising shares two mutual goals:
What Is Ad Group? What Industry Influencers Need to Know
Get Organized
An ad group is a single set of ad options run against a specific set of keywords in Google Ads. They are used to keep your Google Ads account
What is Above-the-Fold? What Industry Influencers Need to Know
The most Important space
The fold is a term used by web designers and Internet marketers to describe a web browser view. The above-the-fold is the section of a web page
What Is A/B Testing? What Industry Influencers Need to Know
Getting to the best campaign
A/B testing is a method in marketing research where variables in a control scenario are changed so the alternate strategy is tested. Testing different variables help