Callahan's signature talk about the hardships and wonder of women in business. The pillars  of Ten Faces of She™: exemplify the phases women develop through to become Industry Influencers and world-changers.

• Courageous
• Evolving
• Empowered
• Exceptional
• Revolutionary

Women are dynamic creators who create and lead movements. This movement to excellence is Callahan's.

Small business owners can shift the lifestyle vs. wealth paradigm. You can indeed have a business that is conducive to your well-being doing something you love while while generating substantial revenue.

Entrepreneurs must relish in the power paradox of a conscious,  profitable lifestyle business.

For passion and purpose-driven entrepreneurs who are creators, they must have a definite explanation of their why. Creative types in business often find it a challenge to stay laser focused on their core business.

Staying focused on your why will eliminate messy messaging. As well as unproductive ventures and partnerships. Clarity about your why keeps you laser focused on, not only why you are in business, but also who you intend to serve.

You will remain loyal to your vision and steadfast to your mission. Remaining relevant as a problem solver for your ideal client and meeting her needs will remain your number one priority.

Your why will help you share your story in order to differentiate yourself in the market place and make it incredibly clear why you are the obvious choice.

Designing a Uniquely Dynamic Brand that Exemplifies Your Passion & Purpose.

You are your brand and your brand is you. Your brand is the vehicle that propels your service into your client's lives and into their hearts. A great brand is more than attractive graphics and some witty type. Your brand must reflect the heart and soul of your products, as well as offer a promise of excellence that you can live up to. When you complete this course you will have a robust, compelling and appealing, brand uniquely positioned to attract the client's that are most likely to be excited about buying from you.

Discover Your Essence; Design Your Image; Establish Your Trademark; Implement An Action Plan; & Leave a Legacy of Business Excellence

Callahan's signature keynote speech inspires women to decline the notion that she can not have a passion and purpose-driven business that she loves; while implementing real strategies to legitimize her work and earn substantial revenue. She encourages women to thwart the stereotypes that plague women-owned businesses and subsequently create barriers for success. Including the opinions that fill her with all the "can'ts"

I can't be:

• Authentic - I must think like a man, behave like a man & lead like a man.
• Passionate - I don't want to be perceived as "emotional."
• Confident - My self-assurance and feminine stance will make others think I am difficult to work with and work for...they will think I'm a bitch.
• At Ease - I believe in no pain - no gain. I look for the struggle and compare hardships.
• Joyful - I'm in a constant state of broken-dream recovery, as I compare my success, life & business to others who appear in a better position.
• Abundant - My scarcity inheritance keeps in a state of a poverty mindset, so I worry about money, I don't make good fiscal decisions or sound financial risks.
• Celebrate Special Gifts - Because I don't want to appear to be in my ego or brag about my non-magnetizable talent.
• Be Mindful - I know this a specialized experience that I craft. I cant' choose not to put achievements over connections; nor tasks over relationships; I can't simply be in gratitude moment-by-moment for the journey.
• Assertive for Fulfillment - I don't want to come off as selfish or self-serving so I must throw away my worth, dreams, freedoms; including choice, time, and financial.
• Celebrate - I certainly don't want others to think I boast or think I am special because I have options and opportunities for joy, wealth and satisfaction.
• Think Big - Who am I to want something so grand? How would I think I'm special?
• In Sisterhood - Because I have a scarcity mindset that forces to me to believe I must see others as the enemy trying to steal my ideas, clients, joy and success.